Connect Your Real Estate Initiatives with Your Company's Strategic Goals

Leading retail companies, particularly those with mature portfolios, are in a continuous state of evaluation and adjustment, always weighing store-performance metrics, shopping center statistics, occupancy costs, emerging real estate opportunities and lease options to determine which stores should remain open, relocate or close. These business-smart retailers rely on strategy and analytics to help them make the best portfolio decisions regarding market expansion, ongoing real estate management and portfolio optimization.

The Strategy and Analytics module is designed for company executives, real estate dealmakers, planning and construction managers, store operations managers and anyone else who needs visibility into critical information that drives the business. Organization-wide access to the complex information needed to effectively monitor store performance and drive strategy execution from a real estate perspective can:

• Provide all stakeholders visibility into critical information that drives the business
• Enable quick, confident decisions that support strategic goals
• Set priorities for real estate initiatives that make the biggest positive impact on our company
• Establish store strategies based on performance and real estate alternatives
• Establish goals and track actual performance by centers, stores, brands, regions or markets

The Strategy and Analytics module is the engine that combines critical store performance, lease, demographic, sales and center information with data from other critical business systems into actionable information. This powerful analytical component of the VP Retail Edition helps you utilize comprehensive, real-time knowledge about your real estate to:

• Establish goals and track actual performance by centers, stores, brands, regions or markets against:
  • target store counts
  • “must win” locations
  • capital requirements for expansion and remodel opportunities
  • estimated increases in sales
  • net impacts to expenses
• Establish store strategies based on performance and real estate alternatives to:
  • create strategy and define estimated timing and financial targets for sales, expenses and capital
  • quickly categorize and rank stores by sales and occupancy cost
  • review pertinent lease options to determine value-enhancing opportunities
  • analyze age and location, design type and last remodel date
• Analyze individual store performance by:
  • developers
  • other stores by type, size, center grade, design, market and/or region
  • competitors’ stores
  • center performance